Ford unveils Fathom, new electric truck priced under $30,000

Ford has confirmed the launch of the Fathom, a midsize electric truck starting at $28,350 in the U.S., reaching $29,945 with fees. This model is the first to use the Universal Electric Vehicle (UEV) platform, featuring a 400-volt electrical architecture and lithium-iron-phosphate battery. While this limits range and charging speed compared to other EVs, Ford promises rapid acceleration and both rear-wheel and all-wheel drive options. Production will take place at the Louisville plant, with pre-orders opening in early 2027 and deliveries expected in Q3 or Q4 2027.

• Fathom base price: $28,350 in the U.S.
• UEV platform with lithium-iron-phosphate battery and 400 V architecture

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