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Canadian EV consideration rises to 34% for 2026, JD Power study finds
JD Power's 2026 Canada Electric Vehicle Consideration (EVC) study shows that 34% of Canadian drivers are very or somewhat likely to purchase an electric vehicle next, up from 28% in 2025. This marks the first year-over-year increase since tracking began in 2022. The rise is linked to higher fuel prices and the new Electric Vehicle Affordability Program (EVAP), which replaces the iZEV program. However, factors such as driving range, charging availability, and winter performance remain key concerns for buyers.
- 34% of Canadian drivers consider buying an EV in 2026
- EVAP replaces iZEV program, boosting EV interest
🔎 Why it matters: The rise to 34% EV consideration in 2026, measured by JD Power, indicates a market shift in Canada driven by the EVAP program and fuel price increases.
📈 Upside: EVAP and rising fuel costs increase EV purchase intent in Canada.
📉 Risk: Concerns about range, charging, and winter performance still limit widespread adoption.
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